Monsieur Roger Vivier, creator of the first stiletto heel in the 1950s, designed extravagent, luxuriously embellished shoes which he described as sculptures.
A virtuoso craftsman and true conoisseur of female elegance, he elevated shoemaking to an art form, drawing on the savoir-faire of the French embroidery houses.
Maison Vivier's artistic heritage and excellent traditional roots find a new expression every day.
The Group strives to keep Monsieur Roger Vivier's creativity and vision alive, adding new chapters to his unique story every season, reaching beyond shoemaking expertise to embrace bags, leather goods and jewellery.
The Roger Vivier woman is sophisticated and chic, but with an eccentric flair: she expresses her timeless elegance through her clothes, never forgetting to add an irreverant, quirky touch.
AD Campaign Spring-Summer 2023
Perhaps what can be considered as the everlasting symbol of Roger Vivier, the buckle symbolizes the eternal cycle of fashion, which draws tomorrow’s concepts from the past. From Roger Vivier to Bruno Frisoni to Gherardo Felloni, the buckle has undergone many transformations, but never losing its distinctive style, making it a Maison signature.
The moment that catapulted Roger Vivier to stellar success was in 1965, when he designed a black pump embellished with an oversized chrome-plated buckle for Yves Saint Laurent’s fashion show. After this, it was the most in-demand style as women flocked to the rue François 1ere boutique in Paris to buy a pair. In 1967, the shoes were forever immortalized on film as Catherine Deneuve wore them in Luis Buñel’s “Belle de Jour”.
Gherardo Felloni
Roger Vivier appointed Gherardo Felloni as Creative Director, opening up a new chapter in its unique, visionary style. He debuted at the Paris Maison in 2018, bringing a wealth of experience with him. His love for design is influenced by his passion for art, interest in interior design, the antique jewellery he collects and singing opera as a tenor.
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